consumer

where we are now

Our growers are 100% behind their products. They work hard every day to grow healthy, safe, and sustainably produced vegetables. We are currently delving deeper into exactly how our products boost our health.

duurzaamheid consumenten

how we tackle this

Our brands inspire consumers to eat fresh vegetables every day, for example by developing recipes, but also in other ways. See how we do this below.

healthy
choice

We have identified which vitamins and other healthy building blocks our products contain and in what quantities. And what our products can contribute to our health. The next step is to discuss with our customers how to get this message across on the packaging.